Our random, yet well thought out, musings on the state of branding, advertising, design and life.

Tonic Named Among Best in KC!

The readers of Ingrams, Kansas City’s business magazine, have voted Tonic as one of the top three small advertising agencies in the city for 2009.

Spitballs At The Battleship

Crazy name for a blog, huh?

It’s a phrase you’ll hear often from the Tonic team. To us, it’s about not trying to be all things to all people. About having a bigger presence in fewer areas rather than Read on »

Why Tonic?

Tonic…and? Maybe the obvious answer is gin or vodka.

Not so much.

As an industry, we have routinely stamped our names on the doors of our businesses, as a choice of pride or arrogance, or maybe, simply tradition. For us, it was time to put a new stamp on the door that better represented what we stand for and what we do. Tonic represents true passion and unlimited energy. And that’s what makes it the perfect Read on »